Case Studies
ABZORB 2000
Original music and sound effects for New Balance’s ABZORB 2000 campaign.
Client
New Balance
Project
Music & Sound Effects
Year
Service
Creative Direction
Campaigns & Ads
Music & Sound Effects
Client
New Balance
Project
Music & Sound Effects
Year
Service
Creative Direction
Campaigns & Ads
Music & Sound Effects
Overview
A campaign piece for ABZORB 2000 built around a visual and sonic direction defined for the launch.
Challenge
Create a musical piece with its own identity, capable of working across different lengths and formats.
Solution
The composition was structured to accommodate different edits without losing continuity, rhythm or character.
Sound, Design & Brand Experiences
Copyrights ©2025. All right reserved
Case Studies
ABZORB 2000
Original music and sound effects for New Balance’s ABZORB 2000 campaign.
Client
New Balance
Project
Music & Sound Effects
Year
Service
Creative Direction
Campaigns & Ads
Music & Sound Effects
Client
New Balance
Project
Music & Sound Effects
Year
Service
Creative Direction
Campaigns & Ads
Music & Sound Effects
Overview
A campaign piece for ABZORB 2000 built around a visual and sonic direction defined for the launch.
Challenge
Create a musical piece with its own identity, capable of working across different lengths and formats.
Solution
The composition was structured to accommodate different edits without losing continuity, rhythm or character.
Sound, Design & Brand Experiences
Copyrights ©2025. All right reserved
Case Studies
ABZORB 2000
Original music and sound effects for New Balance’s ABZORB 2000 campaign.
Client
New Balance
Project
Music & Sound Effects
Year
Service
Creative Direction
Campaigns & Ads
Music & Sound Effects
Client
New Balance
Project
Music & Sound Effects
Year
Service
Creative Direction
Campaigns & Ads
Music & Sound Effects
Overview
A campaign piece for ABZORB 2000 built around a visual and sonic direction defined for the launch.
Challenge
Create a musical piece with its own identity, capable of working across different lengths and formats.
Solution
The composition was structured to accommodate different edits without losing continuity, rhythm or character.
Sound, Design & Brand Experiences
Copyrights ©2025. All right reserved